Marketing Communication - Certificate
The Marketing Communications Certificate completers will identify considerations for planning and evaluating marketing communication strategies across multiple communication channels. Use your smart phone to capture quality photos and videos to use in your integrated marketing communication campaigns. Create and deliver impactful presentations.
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Program Costs & Financial Aid
Tuition: $1,872, Books: $27, Supplies: $0
Contact an 冈本视频 admissions advisor to find the best way to pay for this program.
Estimates based on in-state residency. Please visit the following URL to learn more about tuition and fees for this program. /admissions-and-aid/paying-for-college/tuition-and-fees?ProgramCode=9010413
Curriculum
Students following the study plan below will complete the certificate in the number of semesters shown.
8 Week 1
8 Week 2
Course Descriptions
Explore the marketing environment, consumer behavior, and market segmentation and position strategies. Learn the marketing mix and create product, distribution, pricing, and promotion plans.
Course Typically Offered: Summer Fall SpringLearn how to create and deliver presentations that engage your audience and meet established objectives. Utilize current technology to enhance communications.
Course Typically Offered: Fall SpringLearn how to create, coordinate, and integrate advertising, public relations and marketing activities for a specific customer or audience. A campaign will be developed and presented.
Course Typically Offered: Fall SpringExplore new technologies and trends to effectively navigate a constantly evolving digital landscape. From web design and search engine marketing to online advertising and email marketing, you will learn how to build a strong online presence and drive results for a business.
Course Typically Offered: Summer Fall Spring